Improving Race Relations Activity Description Zayna Apparel is facing backlash for its most recent ad campaign as many believe it was racially insensitive. You have been brought on as a consultant to assist the chief marketing officer as she tries to help Zayna recover. Can you help her develop a reliable recovery strategy before it's too late? Explain the score you received in this activity and why? On “The Improving Race Relations” exercise I scored 100%. I believe I scored so we’ll because I have faced similar issues in my workplace. This assignment shows how the unit created a racially insensitive ad campaign. The Apparel unit created this campaign, with intentions on selling the most apparel and making a large profit.